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Divya
Bhaskar, the 15-month-old Gujarati language daily newspaper,
has become the first Indian publication to go for a non-ABC
audit, to convince its advertisers and advertising agencies
on its meteoric rise to a daily circulation of over 1.1 million
copies. More… |
|
The
first meeting of the group of ministers (GoM), formed by the
federal government, began with a review of the existing norms
in allowing foreign direct investment in the print publishing
sector. More… |
|
Independent
News & Media has signed a deal to pick up a 26 per cent stake
Jagran Prakashan, publishers of renowned Hindi daily Dainik
Jagran.
More… |
|
The
highly-successful and one among a few listed companies, Mid-day
Multimedia Ltd, has launched its second search for a strategic
partner. This time around, the only change is that it is welcoming
international publishers too. More… |
|
From
the Congress committee meeting at Wardha in 1939 to arms-deal
scandal of 2001 and Godhra riot taking toll of hundreds of
lives to India winning the world title in cricket – The Hindu
has opened the door to a vast repertoire of images collected
over the decades, launching www.thehinduimages.com.
More… |
|
New
Delhi’s established daily Hindustan Times’ new Mumbai edition,
a daily for farmers in the western state of Maharashtra and
IT magazines in some Indian languages are some of the new
launches being planned for the next few months. More… |
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Newspaper
becomes 1st to go for non-ABC audit: |
|
|
| Divya
Bhaskar, the 15-month-old Gujarati language daily newspaper,
has become the first Indian publication to go for a non-ABC
audit, to convince its advertisers and advertising agencies
on its meteoric rise to a daily circulation of over 1.1 million
copies.
The publication’s launch triggered a marketing war with two
other established Gujarati dailies in the western state of
Gujarat, with all three offering free gifts to readers of
value equalling or exceeding the cost of the daily newspaper.
Under existing norms, the Audit Bureau of Circulation in India
does not audit the circulation figures of publications when
such schemes of promotion are on.
With such a overwhelming success of its publication, the Divya
Bhaskar publishing group found it difficult to convince everybody
that it had indeed become the largest selling daily in the
state and in the Gujarati language across the country.
To establish its credentials, the publishers got to circulation
figures audited by Ernst and Young (E&Y), which established
that the average daily sales figure was 1.13 million.
This development almost coincides with a similar development
in which the local franchised title of The Ophthalmology Times
signed up US-based BPA to audit its circulation from the first
half of 2005. |
| Review
of investment norms for publishing sector begins: |
|
|
| The
first meeting of the group of ministers (GoM), formed by the
federal government, began with a review of the existing norms
in allowing foreign direct investment in the print publishing
sector.
Official reports suggested that the focus of the GoM would
be on stricter adherence to the existing norms, rather than
making the norms stricter.
However, the government’s dependence on left parties for its
survival is likely to influence the decision-making process.
When the earlier government had liberalised the policies on
the subject, the left were very vocal in their objection to
allowing foreign publishers come into the country.
The review of the policies was prompted by the launch of International
Herald Tribune as an Indian publication by a south-based publishing
company.
The present policies allow FDI of up to 26 per cent in news
and current affairs publications and 74 per cent in non-news,
scientific, technical and specialty magazines.
Till date, the government has cleared FDI in two newspapers,
17 Indian editions of foreign non-news and non-current affairs
magazines and 13 Indian non-news and current affairs publications.
|
| Independent
signs a deal for investment in Hindi daily: |
|
|
Independent
News & Media has signed a deal to pick up a 26 per cent stake
Jagran Prakashan, publishers of renowned Hindi daily Dainik
Jagran.
Buoyed by prospect of capital infusion by Independent News
& Media, Jagran Prakashan now plans to open a string of printing
centres around the country.
The fund will also be used to modernise the existing infrastructure.
Independent is paying GBP 17.8 million for a 26 per cent stake
in the Indian publishing company.
The deal is now before the federal government for its approval.
The investment is unlikely to be used to launch new titles
in the near future, reports said. |
| Mid-day
launches second search; now goes offshore for partners: |
|
|
The
highly-successful and one among a few listed companies, Mid-day
Multimedia Ltd, has launched its second search for a strategic
partner. This time around, the only change is that it is welcoming
international publishers too.
Promoters of company, in a recent deal, reduced their stake
from almost 70 per cent by selling 5.28 per cent shared to
a Mumbai stock broker.
Mid-day is Mumbai’s largest selling English tabloid evening
and is the only significant competition to the largest selling
English newspaper The Times of India.
A subsidiary of Bennett, Coleman and Co., which publishes
The Times of India, also picked up almost 6 per cent stake
from the stock exchanges last month, reaffirming the group’s
interest in this company. |
| “The
Hindu” daily launches online library of images: |
|
|
From
the Congress committee meeting at Wardha in 1939 to arms-deal
scandal of 2001 and Godhra riot taking toll of hundreds of
lives to India winning the world title in cricket – The Hindu
has opened the door to a vast repertoire of images collected
over the decades, launching www.thehinduimages.com.
The online library is a treasure trove of more than 40,000
images drawn from the 125-year-old The Hindu Group’s vast
archives and network of photographers spread across the country.
The print major has made the pictures available for commercial
use as well.
“The website offering is in synergy with our efforts to digitise
our history and improve our document repository and retrieval
systems. We can now offer Creative Images, News Images, Sports
Pictures and Historic Visuals for advertising and marketing
needs. Additional features include thematic collections,”
reads an official statement from the publisher.
As per the communiqué, interested customers can either browse
through the different galleries or special collections before
short-listing the pictures for final selection using a wish-list
feature before moving them to a shopping cart. The payment
can be made through the payment gateway system and images
downloaded for the customers’ use. |
| |
New
Delhi’s established daily Hindustan Times’ new Mumbai edition,
a daily for farmers in the western state of Maharashtra and
IT magazines in some Indian languages are some of the new
launches being planned for the next few months.
Hindustan Times, which has been beaten by the Times of India
in its own long-cherished territory, is now seeking to take
on the Times of India in the latter’s almost-monopolistic
market of Mumbai.
The launch of the Mumbai edition of HT is being planned for
mid-2005.
Among other launches planned is a daily tabloid newspaper
in Marathi for farmers in the state of Maharashtra.
This tabloid is to be launched by Sakal group of newspapers,
which publishes Sakal, Gomantak, The Maharashtra Herald and
Gomantak Times.
Elsewhere, Hyderabad-based Pioneer group will launch an IT
magazine, Cyber Yug, in different non-English Indian languages.
The Hindi and Telugu language versions of the magazine will
be launched shortly, in the wake of the just launched Bengali
edition. |
