Issue No.15
1 July 2005
 
 
The federal government of India has given the media another boost by allowing investment in non-news publications up to 100 per cent. More...
 
   
 Print medium reach rises to 200 m in India
  The reach of the print medium (dailies and magazines combined) has increased from 179 million to 200 million people in the last three years, according to the National Readership Survey - 2005. More...  
   
 Independent to pump in US $ 35.71 m in Hindi daily
  Ireland-based Independent Printing Company Limited will invest US $ 35.71 million for a stake of 26 per cent in Jagarn Prakashan. More...  
   
 Times group exits Mid Day
 
Bennett, Coleman & Co (BCCL) has offloaded its entire 8.55 per cent stake in Mid Day Multimedia. Mid Day informed the Bombay Stock Exchange of the sale, which happened on June 16, 2005. In March, BCCL had offloaded 13,88,313 shares of Mid Day in the open market. More...
 
   
 Tamil publishing company likely to be taken over by a tv company
 
The Sun TV Network is reportedly in the process of acquiring 100 per cent equity of the Dinakaran group of publications. The Dinakaran daily in Tamil language may be re-launched shortly following the takeover. More...
 
   
 Tamil weekly gives 3-D glasses to readers to see images
 
Ananda Vikatan, the Tamil weekly, has tried an innovative marketing strategy of offering 3-D glasses to its readers to see 3-d images. More...
 
   
 New Launches
 
India Today group launches Indian edition of 'Scientific American' More...
 
 

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 Indian Govt. allows 100 % foreign investment
 
The federal government of India has given the media another boost by allowing investment in non-news publications up to 100 per cent.

The existing cap of 74 per cent was set by the previous NDA government, when it decided to open print media to foreign players.

This would mean that all kinds of foreign non-news scientific, technical, speciality magazines, periodicals and journals would be allowed to be published and sold in India.

The move was awaited by all in the media industry both Indian and International, while there was continuing pressure of opposition on the federal government from various sections to prevent such a move.

There still would be consent to be taken from the Information and Broadcasting Ministry for both FDI and FII. For portfolio investments, the Reserve Bank of India - RBI can be approached directly after obtaining NOC from the I & B ministry.
The federal government also declared in the release that the Guidelines of the Ministry of Finance on FDI and portfolio investment would apply and also the title verification shall continue to be done by the Registrar of Newspapers for India (RNI) as per the existing procedure.
The limits would cover foreign funds, overseas corporate bodies, non-resident Indians and persons of Indian origin to invest in Indian newspaper companies.

In other decisions, the government has allowed FII investments up to 26% in news-based print media, and raised the level of syndicated content in local publications from the present level of 7.5 per cent to 20 per cent

 
 Print medium reach rises to 200 m in India
 
The reach of the print medium (dailies and magazines combined) has increased from 179 million to 200 million people in the last three years, according to the National Readership Survey - 2005.

Though the urban readership share fell from 48 per cent to 46 per cent, it was made up for by the rural areas, where the reach of dailies and magazines increased from 17 per cent to 19 per cent.

Also the survey observed that the number of readers in rural India was almost equal to urban India because of rising literacy rates.

The survey also observed that the growth of supplements has resulted in the decline in reader base for magazines in both urban and rural India.

The most widely read daily is Dainik Jagran. Its nearest competitor Dainik Bhaskar has also grown. This is due to the fact that literacy levels have been going up in the states of UP, Bihar and Jharkhand (the strong Dainik Jagran markets), the survey says.
 
 Independent to pump in US $ 35.71 m in Hindi daily
 
Ireland-based Independent Printing Company Limited will invest US $ 35.71 million for a stake of 26 per cent in Jagarn Prakashan.

Jagran Prakashan has sought federal government's approval for foreign direct investment (FDI) worth Rs 150 crore. The Jagarn Prakashan company publishes the largest news daily in the country named 'Dainik Jagran'.

The deal when worked out will transfer 8,56,770 equity shares of Rs 10 each (at a premium of Rs 456.928 per share) from the existing resident shareholders to the Ireland-based foreign collaborator.

At present Government policy allows FDI up to 26% in publishing newspapers dealing with news and current affairs, subject to verification of antecedents of foreign investor; keeping editorial and management control in the hands of resident Indian.

The other riders attached are that the 'investor director' shall not have any say in matters pertaining to editorial content or in relation to editorial staff. More specifically, the appointment of chief executive officer and chief financial officer should not require the positive vote of the 'investor director'.
 
 Times group exits Mid Day
 
Bennett, Coleman & Co (BCCL) has offloaded its entire 8.55 per cent stake in Mid Day Multimedia. Mid Day informed the Bombay Stock Exchange of the sale, which happened on June 16, 2005. In March, BCCL had offloaded 13,88,313 shares of Mid Day in the open market.

BCCL had picked up a 8.55 per cent stake for Rs 12 crore in October 2004 through its financial company Ban Hem Financial Investment Consultancy. And the deal was brokered by J M Morgan Stanley. Post this sale, Ban Hem now holds just 0.1 per cent.
 
 Tamil publishing company likely to be taken over by a tv company
 
The Sun TV Network is reportedly in the process of acquiring 100 per cent equity of the Dinakaran group of publications. The Dinakaran daily in Tamil language may be re-launched shortly following the takeover.

If the development does happen, Dinakaran will mark the group's entry into the daily segment. The media giant SUN already has Kungumam in its fold in the weekly segment, which was ranked the highest read Tamil weekly and fourth largest read weekly (All India) according to NRS 2005, with a readership of over 55 lakhs.

Earlier, in media interactions, Kalanidhi Maran of the Sun Network had indicated that the group's entry into the daily segment would happen sometime around June 2005.

Talk of the takeover has been in the market for sometime now. The Dinakaran group is presently managed by K Kumaran, son of promoter and former Minister (late) KP Kandaswamy.

However, owners of the television network and the publishing house have scotched these reports as mere "rumours".

Besides its flagship Dinakaran daily, the group publishes eveningers Malai Murasu (3 of its editions) and Tamizh Murasu (five editions), Yogalatchumi (lottery-based), and weekly magazines Vaniga Ulagam (business) and Velai Vazhikatti (employment).

Dinakaran daily has nine editions in Tamil Nadu, and claims a circulation of around 3,25,000 copies in Tamil Nadu, with 85,000 copies sold in Chennai (1,25,000 in Chennai on Sundays). Dinakaran is known for its extensive coverage of cinema. It is sold at Rs.3 on weekdays and Rs.5 on Sundays.
 
 Tamil weekly gives 3-D glasses to readers to see images
 
Ananda Vikatan, the Tamil weekly, has tried an innovative marketing strategy of offering 3-D glasses to its readers to see 3-d images.

In copies of its issue dated June 26, 2005, a total of 16 pages have been dedicated to the specially created images, and the weekly handed out viewing glasses for readers to view the images, free with the magazine.

Vikatan is in the process of inviting advertisers and agencies to feature in the publication in the 3-D format, and is hopeful of this taking off in the coming weeks. Following its successful innovation in content with the special series on Rajnikant, the publication is planning to make the 3-D images a regular feature for 'some more time'.
 
 New Launches
   

India Today group launches Indian edition of 'Scientific American'

The world's foremost and oldest science and technology magazine published since 1845 will be now printed by the India Today Group as the Indian edition of Scientific American. In India, the title will be known as Scientific American India and will have the insight of current trends in the fields of science and technology and their relevance to the daily lives of people.

Management guru Arindam Chaudhari launches 'Business & Economy' magazine

After authoring books and directing films, management guru Arindam Chaudhari has launched a fortnightly magazine, Business & Economy (B&E). According to him, it will be positioned as the most influential business and economy magazine.

The magazine has been priced at Rs 10 (US cents 27).

Jasubhai Group to launch fortnightly magazine 'CTO Forum' in August

The Jasubhai Group is planning to launch a fortnightly magazine addressing the community of CIOs and CTOs, titled 'CTO Forum' (CTOF). The launch is scheduled for August 2005, and the publication hopes to circulate 30,000 copies of the magazine initially and scale up thereafter.

 
 
 
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